Development Zone®


PCA Resource Center

Three Things Leaders Must Do To Maintain Culture At A Large Club

Share This Resource

Heather Woody, a 2017 Double-Goal Coach® Award Winner, coaches for the Iowa Speed Track and Field club. Woody and her coaching staff serve about 220 athletes, mostly residing in or near Iowa City, but some arriving from two hours’ driving distance. “Anybody can be a part of this,” she said. “We don’t care if they’re fast. We don’t care if they’re talented. We just want kids to do things that are healthy and positive."

In this video, Woody believes that the three biggest elements of coaching is to know who you are, be organized, and make sure that the people that become part of your program believe in and promote the same qualities that you do. Having kids getting lost in the program and not receiving individual attention is not an option.