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Phil Jackson On Positive Reinforcement With Horace Grant

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Positive Coaching Alliance’s National Spokesperson, Phil Jackson (@PhilJackson11), is perhaps the greatest basketball coach ever and among the best coaches in the history of American sports. He holds the NBA record of coaching 11 NBA Championship teams with the Chicago Bulls and Los Angeles Lakers. Now a New York Knicks executive, Jackson contributes to PCA’s mission through fundraising activities and event and video appearances. He also wrote the foreword to PCA Founder Jim Thompson's (@JimThompson18) book, The Double-Goal Coach®.

In this video, Jackson shares his past experiences with Horace Grant. Grant represented the cultural shift that has occurred in sports and exemplifies why positive coaching plays a huge part in the sports experience of athletes today.