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Claude Julien: Coach Your Players As Individuals

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Claude Julien is the head coach of the NHL's Montreal Canadiens. He was formerly the head coach of the Boston Bruins from 2007-2017. He led the team to the 2011 Stanley Cup and before his departure in 2017 was the longest-tenured head coach in the NHL.

In this video, Julien explains how coaching has evolved. Changes in hockey and other sports -- as well as in society at large, Julien says -- dictate that the coach can no longer just stand behind the bench expecting players to automatically fit into a system.

It's important that the coach know the players well enough as individuals to know who requires more positive reinforcement than the next and who may need to be pushed more than the next, without the coach turning negative.