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Brad Stevens: Recruiting Players Who Are Energy-Raisers

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PCA National Advisory Board Member and Head Coach for the Boston Celtics, Brad Stevens (@BCCoachStevens) is known as a positive coach. Before joining the Celtics, Stevens rose to prominence as the preternaturally calm and cool coach of the Butler University basketball team that he led to consecutive NCAA title game appearances.

In this video, Stevens hails players who are energy raisers. He explains the under-rated and not-so-obvious value those players' intangibles bring to a team.

Although Marcus Smart was involved in some negative incidents during his college career, Stevens explains what makes the Celtics guard an energy-raiser. Stevens also tells the story of an under-skilled athlete whom he recruited to Butler because of that player's intangible assets. Finally, he urges the student-athletes he is addressing in this video from a PCA workshop to become energy-raisers by learning to focus on the needs of others.